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Linking Your Print Catalog With Your Web Site

Spring Internet World — Los Angeles, CA

March 13th, 1998

Seminar by Stephan Spencer

Imagine a catalog shop in which product managers log onto a Web-based database to change prices, update descriptions and add new items, and that the these changes get propagated to both the Quark Xpress-based print catalog and the online catalog Web pages automatically. In this nuts and bolts session, you’ll see how Quark Xtensions, relational databases and rapid application development tools can support dynamic and real-time updatable catalogs both in print and online.

  • Database development issues
  • Synchronizing Quark and HTML
  • Print and Web “look and feel”

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Linking Your Print Catalog With Your Web Site

Fall Internet World — New York, NY

December 8th, 1997

Seminar by Stephan Spencer

In this nuts-and-bolts tutorial, you’ll see how Quark Xtensions, relational databases and rapid application development tools can support dynamic and real-time updatable catalogs both in print and online.

  • Database development issues
  • Synchronizing Quark and HTML
  • Print and web “look and feel”

Spread the word: delicious this:Linking Your Print Catalog With Your Web Site digg this:Linking Your Print Catalog With Your Web Site spurl this:Linking Your Print Catalog With Your Web Site furl this:Linking Your Print Catalog With Your Web Site reddit this:Linking Your Print Catalog With Your Web Site Add to Y!:Linking Your Print Catalog With Your Web Site

Internet Video (panel)

Fall Internet World — New York, NY

December 8th, 1997

Panel Moderated by Stephan Spencer

Deploying video over today’s Internet is like teaching a dog to sing - it’s unpleasant and it annoys the dog. Nevertheless, advances in compression technology, new bandwidth reservation protocols, streaming techniques and the promise of more robust backbones and higher-capacity delivery systems make it likely to arrive sooner than you think. See the state-of-the-art today and find out what the videonet of the future might look like.
(moderator)

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Multimedia Formats from A to Z

Fall Internet World — New York, NY

December 8th, 1997

Seminar by Stephan Spencer

In the fast changing world of the Web, it’s critical for content providers to keep current with the latest multimedia technology — from the ubiquitous to the fringe, from the mundane to the hip. Yet we need to balance that with an understanding of the accessibility of that technology to our user base and the cost/benefit relationships for both the content provider and those users.

  • an overview of the multimedia landscape
  • everything from GIF and JPG to Shockwave and RealMedia to VDO and VRML
  • sidebars about their place in the landscape and their appropriateness in web design
  • examples of what works and what doesn’t, from both a business and a design perspective.

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Online Shopping Technologies

Internet World Chile — Santiago, Chile

October 9th, 1997

Seminar by Stephan Spencer


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Using the Internet for Competitive Intelligence

Competitive Intelligence: PDMA Spring Conference — Minneapolis/St. Paul, MN

April 4th, 1997

Seminar by Stephan Spencer

  • Tapping into your competitors
  • Benchmarking web site performance
  • Competitor profiles & news
  • Counterintelligence on your web site

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Internet Video (panel)

Spring Internet World — Los Angeles, CA

March 12th, 1997

Panel Moderated by Stephan Spencer

Deploying video over today’s Internet is like teaching a dog to sing - it’s unpleasant and it annoys the dog. Nevertheless, advances in compression technology, new bandwidth reservation protocols, streaming techniques and the promise of more robust backbones and higher-capacity delivery systems make it likely to arrive sooner than you think. See the state-of-the-art today and find out what the videonet of the future might look like.

Spread the word: delicious this:Internet Video (panel) digg this:Internet Video (panel) spurl this:Internet Video (panel) furl this:Internet Video (panel) reddit this:Internet Video (panel) Add to Y!:Internet Video (panel)

Case Study: Internet Concepts, LLC

January 1st, 1996

Internet Concepts, LLC, knows that content and presentation are the two things that make one site stand out from another. They have created several award-winning sites you may have already encountered, as follows…

Continue reading »

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Leveraging the Multimedia Capabilities of the Net

How To Market Educational Programs on the Net (IQPC) — Chicago, IL

September 27th, 1995

Seminar by Stephan Spencer

  • Importance of multimedia in “selling” your message
  • Images & image maps
  • Sound & video (QuickTime, MPEG, Ulaw, etc.)
  • Adobe Acrobat (portable documents)
  • 3-D viewer applications (Kinemage, etc.)
  • Effectiveness of multimedia on the Net vs. other media:
    CD-ROMs, video tapes, audio tapes

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